
Let’s start with the word ‘CREATOR’ because I don’t like to call myself an influencer. I create content to make people feel happy. I’m not influencing them in any way to have a feeling. I think the word creator puts a lot of respect to people who take the time to create content in a professional way. I believe that I do and hope my audience feel the same way. Even when I partner up with brands I still make an effort to create a good marketing video that can showcase my advertising skills while entertaining my audience. I act as my channels are my TV stations and to always be able to keep the channel running we need commercials.
I started @dadswithattiude on Instagram back in 2014 and started to become a full time content creator in 2017. I have a background in commercial Directing and Editing and worked for a large TV Station until I got laid off. I then saw the huge potential in social media and then embarked in a new adventure. On top of that I started my media company Hitplay Media which is a full circle media company that specializes in companies online presence.
I’m gonna be honest with you. This creator life has some amazing days and then some crappy ones. Days and months can go bye where I am comfortable financially and then months were I’m stressing out in regards to what is next or should I start a Lemonade Stand. It’s sometimes a struggle but it’s worth it when you get things rolling and you’re seeing the returns on your hard work.

One huge benefit from transitioning to being a creator and running my media business full time has been the time I was able to give to my family. Working downtown with long travel times wouldn’t allowe me to do so many things during the week and I have been blessed to be able to come to every Hockey event, Soccer event , School event, Doctors and Dentist appointments and the casual ice-cream runs before dinner – Shhhh Don’t tell Mommy.
For anyone who is a full time creator or a business owner I know the struggle is real and I feel you but keep going and always look at the brighter things of what you’re doing instead on the negative. I find myself in holes all the time and one thing I know and learned is that “TIME” is everything and utilize it with the ups and downs. STAY AWESOME!
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